Prize Land Bingo Launch First TV Advert
All details below were correct when published on 28th October 2021. 18+. UK Only. Wagering terms and conditions apply. Please gamble responsibly.
A few years ago you couldn’t switch on the TV without seeing an advert for a bingo brand. There was a twerking cactus, queens of bingo, dancing foxes and annoying tunes. Fast forward to today and it’s fair to say that bingo adverts haven’t become a bit of an endangered species. The big brands like Gala and Mecca continue to advertise on the small screen but we’re hard pushed to recall the last smaller brand to give it a whirl. At least until now because Prize Land Bingo – formerly Iceland Bingo – have decided that it’s high time to put out their first TV ad – complete with an annoying jingle.
It’s Prize Land Bingo Dot Com
The new advert is very simple and shows four winners inside four coloured squares. We’re then told that Becky won an Apple Watch, Layla won an Xbox Series X, Jackie won a 50in TV and Barry won a £1000 Love2Shop voucher. We’re not sure whether the people in the advert are Prize Land Bingo players or actors pretending they’ve won the prizes dished out. Anyway you’re then invited to find out what you can win at the site – that brings the land of bingo together with the land of prizes – and which is compatible on mobile, tablet and desktop. You then get the jingle that will stick in your head – prize land bingo dot com.
What Is Prize Land Bingo Dot Com?
In case you’re not aware Prize Land Bingo dot com originated from the ashes of the former Iceland Bingo. The latter was genuinely linked with the famouse frozen food shop but they’ve decided to move out of the bingo arena and so Prize Land was born. It’s still a Dragonfish site so offers 75 ball and 90 ball games but it also has it’s own exclusive Prize Rooms. Now these rooms actually only play once a week (9pm every Friday) but the full house prize is a tangible item such as a Macbook, Playstation 5, Apple Watch or vouchers. Tickets usually cost 10p each although occasionally they may be more expensive. Pre-buy is available. We’ve always liked prize bingo and therefore like the idea of Prize Land!
The Problem With Prizes
We love tangible prizes and wish more brands offered them in bingo games, but it is something which doesn’t happen too often. Costa, Sing and City for example used to run regular prize bingo games but whilst the headline prize was actually always a front for a cash/voucher alternative. And therein lies the problem. In our experience most people prefer a cash prize (so they can buy what they want) versus something tangible that they might not actually want. Exceptions tend to be cars or holidays although even the latter can put off people who may not want to travel, can’t travel or have children (e.g. holiday is for 2) so it may cost them. As a case in point, tomorrow’s (29th October 2021) prize land bingo game is for a Macbook Air but only 293 players have bought tickets. Another issue to consider is whether that is enough sales to cover the prize?
Win A Playstation 5
One of the biggest prizes available at Prize Land Bingo (October 2021) is a Playstation 5. This prize bingo game will play on the 19th December and costs 25p a ticket. However new players who register, login and make a £10 deposit using code PS5 will not only get the standard welcome offer but a free tickets for the prize game. It’s a nice addition to the welcome offer although it is only worth 25p. We had thought that the PS5 game was exclusive to new players – which would have made the offer a lot more attractive – but the game is accessible to all who purchase. Terms and conditions apply.